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CommercialsStoryboard

Morning Syrup

A pancake ad built on one perfect pour of maple syrup.

Length
12s
Shots
4
Format
9:16

The storyboard

4 shots, 15 seconds planned. Each still is the keyframe for its shot. The direction beside it describes the action and the camera.

  1. Shot 1, The stack: the storyboard stillShot 1

    0:003s

    The stack

    Framing
    Close up
    Camera movement
    Slow push in

    The pancake stack centred, butter pat on top, steam wisps, warm window light raking from the left.

  2. Shot 2, Syrup on butter: the storyboard stillShot 2

    0:024s

    Syrup on butter

    Framing
    Extreme close up
    Camera movement
    Static

    A thick amber ribbon of syrup falling from the top of frame onto the butter pat.

  3. Shot 3, The pool: the storyboard stillShot 3

    0:054s

    The pool

    Framing
    Medium close up
    Camera movement
    Orbit 90 degrees right

    Syrup running down the stack's edges, pooling on the plate in a glossy ring.

  4. Shot 4, Fork lift: the storyboard stillShot 4

    0:084s

    Fork lift

    Framing
    Close up
    Camera movement
    Static

    A silver fork presses down through the edge of the pancake stack, the cut face showing fluffy layers as syrup runs into the cut.

The brief

A pancake ad built on one perfect pour of maple syrup. Viscous pouring and pooling is one of Seedance's strongest effects. No packaging or branding in frame.

Visual style

Premium food commercial, macro photography, shallow depth of field. Warm golden morning window light from frame left, amber highlights, warm grade in every shot.

Change a shot, render again

This storyboard ships as an example in NodeTool. Open it in the Studio, edit the direction for any shot, and render a new take.

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